I believe that many corporate sites will encounter a problem when optimizing. Ensuring that content can be easily found and displayed by search engines is the key to attract traffic, enhance brand awareness, and achieve business goals. Then this article will introduce how to create a search engine friendly content in detail and create a search engine’s preferred content strategy specification.

For keywords

1.Choose suitable keywords

When writing the content, we must first determine what the keywords of the current article can be determined. You can use tools such as Google Keyword Planner, Semrush or Ahrefs for keyword research. Analyze these keywords, which one is more suitable. And do a good job of competitiveness of each keyword, do not blindly choose some very competitive words as the keywords of the website. For example: “Website SEO Optimization” can become “website SEO optimization service agency”. The gastrointestinal keywords are usually more specific and can attract more accurate traffic.

2.Keyword layout

In addition to the keywords in the page, in addition to the text content, other SEO elements in the page should also be compatible, such as title, META tags, text, picture AlT attributes, etc., all need to be fixed as much as possible as possible. Keywords, but it is important to pay attention to avoid excessive stacking, and the search engine is considered a cheating method

High -quality content creation

The subject of the subject should be original in the angle of the creation of the content of the article or the single page. This is the point that almost every search engine attaches great importance to it. Try to avoid plagiarism or direct copying and paste. The content of the content is easy to read and understand by using title, subtitles, lists, bold and oblique formats. At the same time, keep the paragraph concise and avoid lengthy sentences. Pay attention to the standards that meet the combination of graphics and text, which can not only enrich the page, but also effectively improve the user experience through the addition of pictures.

Continuous update and maintenance

Many corporate sites will ignore the importance of continuous updates when optimizing. Only by maintaining regular release can it effectively improve the activity and correlation of the official website, so that the search engine can frequently grasp the page.

Check whether the links, pictures, videos and other elements of the website can be displayed normally. For pictures that cannot be displayed normally, modify errors or outdated information in a timely manner.

Of course, user feedback is also very important. Only by constantly understanding the needs of users can we dig out the content of the user’s interest and continuously adjust and optimize the feedback to meet the needs of more users and make the basis for website traffic.

Proper internal and external chain construction

After the article is written, the correlation of the page content should be done. For example, more information is recommended, such as: an article based on the introduction point of the Apple mobile phone. The relevant recommendations of the current article should be carried out around In this way, we can continuously improve user stickiness and let users want to read one. Of course, appropriate external links are also necessary. Page voting weighted on the official website articles through third -party external link platforms will help the page will be captured as soon as possible to participate in the ranking.

Of course, it will be further elaborated on how to create external chain content and discover the external link platform as an angle. Friends who like it can collect this page and learn about the latest updated information.